Snapchat was originally named Picaboo when it started in July 2011, but was renamed to its current version in September the same year.internet users aged 15 to 29 use Snapchat. 75% 13-34 year-olds in 20 countries use Snapchat.The reach of Snapchat advertising audiences makes up 4% of the population aged 13+.Snapchat users aged between 18 to 24 are the largest share of the Snapchat advertising audience.
Snapchat reaches over 75% of the millennial and Gen Z population in the U.S.92 million users use Snapchat daily in Europe.The third country based on the Snapchat audience is France (24.7 million.).India has the most Snapchat users (144 million), followed by the U.S (108 million).Around 51% of Snapchat users are female and 48.2% are male.The Number of Snapchat Daily Video Views: Number of Snaps Created Every Day (Photos & Videos):Īverage Time Spent on Snapchat for a Daily Active User:
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