Write content that is unique and answers your visitors’ questions. This is when your readers are taking action or you’re encouraging them to keep reading, so there’s no point in distracting them here. I would also recommend that you avoid linking in the first paragraph altogether. It is overwhelming, and viewers will likely end up ignoring the links altogether. Linking several times in one paragraph is not the way to go. Of course, you need to make sure you link in the right way. One of the best ways to get people to stay on your website for longer is by linking to other pieces of content, meaning people will click on your website links and view other pages. Choose a hosting solution that optimizes performanceĥ.How do you make your website load quicker, though? I recommend you: So if you make people wait for your website to load, you can bet your bottom dollar that a lot of people will simply give up and go elsewhere instead. When we browse the internet, convenience is the name of the game! We want to find exactly what we need at a rapid pace. We live in a day and age whereby most people are very time-poor. Think of what information your visitors are looking for and will find important, and ensure this is within easy reach.Don’t make users click more than two times to get somewhere important on your website.Structure your website’s navigation in a useful, intuitive and logical manner-now is not the time to reinvent the wheel or try to do something different.There are a few rules that I like to follow to make sure this is the case: When you land on a website, you should know what to do without needing to think about it. Ensure your website’s navigation is seamless. Examples include “download the guide” or “read more.” After all, how do you expect people to take the actions you want them to if you don’t explain what these actions are? 3. You need to turn visitors into active users by guiding them with calls to action (CTAs).
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